By using decorative or external lighting, you can effectively decorate the outer walls of your building with colorful illumination, accentuating parts of the building with the layers of the light, bringing movement to the outer walls with the help of the lighting movements and lighting fixtures bringing out Façade Lighting on the outer walls of the building, making the buildings lighting.
What is Façade Lighting?
Creative and innovative illumination is designed on the building with the help of the Façade Lighting. The folds and movement in the light is made on the building through façade lighting on the skin of the architecture of the building, making most of the façade layers of the lighting on the buildings.
Why to use outdoor building lighting
Exterior lighting for business has many benefits that we will discuss in the next paragraphs.
The first reason for using exterior lightning for business is aesthetics, adding style. Using the right lighting will help your building stand out from the crowd and draw attention to you.
It will feed one of our primary instincts – vision. The building will come to live at night and make a good impression. It’s a part of branding, the first thing visitors will see. And you want this to be memorable. Also, the exterior lighting for buildings should transmit to the viewer a sense of relaxation and security.
The second reason for using exterior lighting for buildings is helping potential customers find you easier. A beautiful lightness building will have the power to make you easy to identify. They will be able to see you from kilometers. Let’s take an example, create a scenario. You are a tourist in a city you’ve never seen, it’s the middle of the night and you are looking for the hotel you made the reservation to.
You are looking and looking and suddenly you see these beautiful building with architectural illumination – it’s the hotel you are looking for. And you are happy because you didn’t lose much time finding it, you have a sense of relief and safety because your pathway to the hotels’ entrance it’s perfectly illuminated and you don’t have to worry about burglars or other dangers.
Also, outdoor lighting will decrease the threat of break-in significantly. If you have security cameras, they will be more effective with good lightning.
The exterior lighting will simplify the process of your business. Having the entrance, parking lots and surrounding light up, will make your delivery easier, your customer’s errands safer and easier. It not only makes your customers feel invited but they would be more likely to return in the future and recommending your business to others.
Hotels, office buildings, airports, shopping malls, skyscrapers and more…
The structureד that need most outdoor building lighting are hotels, office buildings, airports, shopping malls, skyscrapers. If you own one of these businesses, you want to be seen by your potential customers. External architectural illumination it’s one of the most important attributes for a quality company and plays a huge role in your business marketing and creates a beautiful experience for your customers. It can be the key to a business growth success and it’s most of the time overlooked.
If you want to be in front of your competition and make your company grow, architectural illuminating it’s a key point that you should pay extra attention to. Specialists will help you choose the right solutions for your exterior lighting. Apart from the useful part of great lightning, they will help you increase name recognition, adding value to your brand. It will help your brand stand out with a unique, unforgettable personality.
Architectural illumination will create an eye-catching building that will attract more customers. It will make your business outdoors inviting and attractive while making all safe and secure.
When you are thinking of using exterior lightning for building you should first set up a goal.
Elements Considered to Install Perfect External/Decorative Façade Lighting
Energy-Efficient or Energy-Saving Façade Lighting:
All the lighting installed for the purpose of external lighting or decorative lightings for the hotel exterior lighting, lighting for towers, lighting for important monumental buildings, lighting for governmental buildings or any other external lighting for buildings, large number of lightings will be inserted and installed to 50 stories or 100 story building. So, all the bulbs or lighting chosen for the lighting for buildings purpose must be energy efficient, so that building illumination is made possible.
Must Have Longer Life Span:
All the lighting material chosen for the external or decorative lighting purpose should have a life span of 80,000 hours because once external lighting are installed, they cannot be replaced. With façade lighting, lighting for buildings is done.
Heat Dissipation Levels:
Efficient thermal management system must be installed in the luminaries to ensure lower heat dissipation levels.
Beam Angles of the Luminaries:
All the lighting items of the façade lighting must have highly value beam angles, which will effectively spread the lights onto the large building outer area in the most efficient manner.
Weight of the Lights:
For the safety concerns, all lights should have weight that the building can support – nothing more than that should be included in the planned design of the decorative or external lighting for building lighting.
Why Spend so Much on the Decorative Lighting?
First things first, why spend so much on the decorative lighting?
Businesses generate revenue after organization achieves an objective or series of goals in a systematic planned manner. The generated revenue must be kept safely secure for further investment. Decorative lighting is also an investment, made by the companies to further improve their position, reputation and standing in the market. This is why; companies should spend on the decorative lighting.
Benefits of the Decorative/External Lighting for the Buildings:
Following are the benefits of the decorative or external lighting for the building:
External building lighting Works as a Promotional Act
From small to large enterprises, the external lighting is used by them – beauty parlors extensively undertake decoration of their outdoor area with lighting to illuminate their entrance door, supermarkets also spread lights onto their outdoor area or external front wall or area to invite the customers in a good manner. Thus, the illumination of the building increases the visibility of the building in the area, lights working as a promotional act for the business.
Increased Safety, Protection and Security of the Buildings
Façade outdoor building lighting walls of any place spread so much light in the surrounding areas that it becomes highly difficult for the robbers, thieves or criminals to carry out any mischievous or criminal act in the surroundings of the building. Thus, not only building remains secure, protected and safe but also commuters or other people walking in the vicinity of the building feel safe and secure.
Teaches People About Entrance Area:
The illumination of the building with the help of façade lighting or structured lighting, the building makes external building illumination x1. Thus, everyone, finding the building, can easily spot and enter the building in a hassle-free and uncomplicated way.
Increases Reputation and Standing in the Market:
The illumination of the building tells the customers that the employers have large budget, increasing standing of the business in front of clients, customers and business investors alike. So, the business owners invest in the external building lighting.
Makes Landscape and Architecture of the Building Interesting
The façade lighting of the external building light increases the outlook of the building, making landscape and architecture of the building very interesting and spectacular – depending upon what style, structure and design you choose for your external lighting building.
Decisions should be taken very seriously
You should identify the outdoor spaces you want to draw attention to and the type of outdoor building lighting you want to use: Ambiental lightning, accent lightning, paths lights, wall lights or ceiling lights.
Outdoor lighting options are many, vary in size, functionality, and capabilities. You should decide which equipment it’s good for your business’s specific needs. For example, your options can be wall lights (that are placed on entryways, sides of your building, exits, doors), ceiling lights (parking areas), step lights (exterior steps), floor lights (prone to darker spaces) and so on.
You should decide what spaces you want to light and which spaces need more light. After you decide that, you should decide what type of lighting it’s adequate based on the spaces in which you want to use them. You should decide on the colors and the message you want to transmit.
All these decisions should be taken very seriously because they will have a great impact on your business and you would want to find the best solutions. A professional will help you with all these factors and will make sure you make the best decisions.
Also, you should consider the maintenance costs. A specialist will give you tailored solutions based on your budget.
Lights have the power to affect our moods
outdoor building lighting will provide real benefits to your company if it is well done. It requires good research and some work but in the end, you will be satisfied with the result and moreover your customers will be satisfied, a key point to every successful business.
Lights have the power to affect our moods, our decisions making process, productivity and lots more so this is why your lightning design deservers special attention to details. It has the power to make or break the first impression of your business.
It will improve your guest’s experience, employee performance and significantly increase your property value. Your time and money spent on the external architectural illumination will have a positive ROI.
if it’s well done, by professionals in this field. They will do proper research, will offer you the best design and the more effective ways of lightning.
Take your business with the next level with proper outdoor lighting. Make sure that you stand out from the crowd and make a good impression with a memorable architectural illumination.
Invest in your company’s lightning design and you will be amazed by the benefits it will bring to your business.
Avoiding Mistakes While Lighting the External Building:
These benefits generate large amounts of revenue for your business, effectively raising position and reputation of your business. Therefore, you must avoid following things while illuminating your external building:
Inaccurate Type, Wrong Size and:
This is a very common lighting mistake, which leaves a grave impact on the overall look, finish and appearance of the external lighting.
Style of Light Fixtures:
Correct style choose entirely determines the entire appearance of the building. So, you must plan the design and choose the style of the lighting building very accurately.
Incorrect Use of Lighting:
There are many types of lighting products. If you choose the wrong products or utilize the product in a least popular manner or uniquely queer way, the lighting of building does not appeal to the larger crowd.
Any Corners Left Dark:
If corners or spaces are left dark in the external lighting, it may bring down the entire outlook of the building.
The color of the entire theme and style must contrast well, and look well. So, entire color patterns must be chosen in a strategic manner, considering every factor and element.
This is how, the decorative or external lighting for the building is done, profiting the business to a great extent, increasing position of the brand, illuminating the surrounding area and increasing safety and security of the commuters and the building itself.
The beauty of Structural lighting
Architects throughout the ages have been building magnificent structures. These structures are well built that can stand the test of time. Architects are redesigning structures that can surpass their previous models. Architecture is both art and science.
Did you know that lighting has improved and made our structures better and unique?
Light transformed architecture. It gives us a new nighttime experience. An amazing structure itself is magnificent enough, but what happens when the sun goes down? Lighting gives the structure of beauty and drama. It increases the overall look showcasing every angle. Structural lighting gives stunning visual elements. It showcases the structure’s beauty and stimulates positive moods around it. Today, modern structures all around the world incorporated advanced lightings that creates an awesome effect. There are many complex structures all over the world.
Below is the most famous building that illuminates the world:
- Burj Khalifa
- Eiffel Tower
- Berlin Cathedral
- Sydney Opera House
- Empire State Building
- Old Parliament House of Australia
These structures use stunning lighting that illuminates the night. Light is an essential component in architecture that gives the structure its uniqueness and identity. Beauty is the foundation of every work of art, the same as architecture. Structural lighting designs are complex and sophisticated. Architects have been developing their designing methods when it comes to lighting. Light plays a vital part in architecture since its elements render spaces and walls in the structure. Right lighting inside or outside the structure can increase the structure quality. Innovation in technology brought out this fine work of art that illuminates our night time.
Structural lighting, title lighting, and headline lighting are not just about illumination but also for decoration. It should be functional and energy-efficient. Building lighting makes any structure more sophisticated and unique. In modern times like these, structural lighting is a common thing. It makes structures fancy and pleasing to the eyes. Structural lighting highlights the beauty of the overall structures, especially in holidays where today holiday theme lighting is a trend.